Considering a career in gaming? Here’s what you need to do

A career in gaming is something that many game fanatics love to dream about – and with the sector growing at a rapid rate, it’s clear that there are plenty of opportunities available for those who want to get a foothold in the industry. However, the skills that you might need for this sector can change depending on exactly what you plan to do: if you want to be a game designer, for example, then you’ll need different skills to a game marketing professional! This article will look at the different skill sets needed for the jobs available in the gaming industry – and how you can go about developing them if you’re serious about shifting to this sector.

Game design 

There are some skills, such as image-making and color coordination, which are useful to game designers no matter what sort of sub-sector they plan to specialize in. However,  there are differences to take into account, and this sort of job will differ depending on the exact sort of game you want to work on. If you plan to design fantasy games, for example, then you’ll need to have an understanding of animation.

If you’re more interested in, say, internet casino games, then it’s likely that you’ll need to be able to show that you have a strong understanding of multimedia. These sorts of games often involve a live stream of a real-world casino, so skills in video transmission over the internet (and how it can be integrated with website-based functions such as betting) will definitely be desirable. 

Game marketing 

If you’d prefer to get involved in the behind-the-scenes action, then game marketing might be for you. There are a whole host of tasks available to a game marketer, and they differ depending on what sort of game you want to promote. If your company’s game involves real-money betting, for example, then you might find it a struggle to use traditional digital marketing techniques because of the rules put in place by major platforms. Facebook, for example, requires written permission for adverts that refer to real-money gambling, so you may need to think outside the box in order to get your strategies in place. 

Game external producers 

If your passion lies in the world of commerce, then the role of game external producer may well be right for you. People who take on this role are often acutely aware of the commercial side of gaming – though it might be a fun pastime, gaming is also an industry. As an external producer, you’d be responsible for liaising with game publishers and ensuring that your internal team has as much information about the target audience as possible in order to create a game that performs well on the market.

Working in the gaming industry is something that many gamers dream of, but there’s a lot more to a career in this sector than simply designing or playing games: from the marketers who successfully identify gaming distribution channels to the producers who work to ensure that each game suits its intended audience, there are a lot of career avenues to think about if you’re seeking a career in this diverse and exciting industry.